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Psychology is one of the most fascinating fields of study among students nowadays. This multidimensional scientific field explores the inner workings of the mind and the factors that contribute to human behaviour. Pursuing psychology as a subject not only allows students to improve their interpersonal and workplace skills but also opens a wide range of professional options. The graduates of psychology get lifelong advantages with several professional options and advanced study in psychology or counselling, such as a Master’s Degree in Counselling or a Doctorate in Psychology. It offers a chance to dive into counselling-related courses, physiotherapy, and other therapeutic courses. Apart from getting professional benefits, students also enter this scientific field to continue their passionate interest in learning more about the human mind and behaviour.

Let’s find out the key benefits of a psychology degree that everyone should know.

Prepares for a wide variety of career options

The study of psychology prepares a student for a wide variety of career options. These include careers in:

• Clinical Psychology
• Sports Psychology
• Forensic Psychology
• Health Psychology
• Industrial and Organisational Psychology

Opportunity to learn about yourself and others

This career option also enables a person to learn about how the mind works, thoughts, and feelings. In addition, students can also develop an understanding of other people. This will help them create and maintain memorable relationships in the personal as well as a professional arena.

Choosing an in-demand career

Jobs in Clinical Psychology, School Psychology and Industrial Organisational Psychology are in great demand these days. In addition, different openings also exist in schools, hospitals, social service agencies, etc. Employment opportunities in clinical, counselling and Educational Institutions are set to grow by 14% in the coming years while that for organisational–institutional psychologists are to grow by 6%. 

As per data released by the US Department of Labour Bureau, psychologists’ jobs are set to grow by 3% between 2019 and 2029. 

Analyse, interpret and record data

Those who pursue a career in psychology get quality time to learn about different research methods. In addition, students are required to learn skills like data gathering, organisation, analysis and interpretation. This makes it a viable career option for anyone interested in research methodologies and their interpretation.

Offers opportunities in numerous fields

In addition, students get opportunities to pursue a career in a broader spectrum. A career can be pursued in fields like advertising, business, criminal justice, education, health, human resources, management, marketing, public affairs, and sales.  

Where to pursue a career in psychology?

Chitrakoot School of Liberal Arts at Shoolini University is the right choice for pursuing a psychology degree. The School is known for its innovations, including The Belletristic: Shoolini Loves Literature Society which is credited to host Himachal’s first literature festival. In addition, the Chitrakoot School of Liberal Arts organises different webinars and international conferences with active participation by different subject experts, including those from the stream of psychology.

Shoolini is also ranked the No.1 Private University in India (THE Rankings 2023) which makes it a top institution for pursuing different Psychology programs.

Read the news: Shoolini is No. 1 Private University in India

Let’s know more about the various psychology programs offered by Shoolini University and their career scope.

BA Psychology

Shoolini University offers a Bachelor’s Degree in Psychology or BA (Hons) in Psychology and Counseling. This is an eight-semester and four-year program.

BA Psychology at Shoolini University covers developmental, educational, social, and industrial psychology. Psychopathology, guidance and counselling, forensic psychology, environmental psychology, and sports psychology are also included in this program.

After completing a BA (Hons) in Psychology and Counseling, students are likely to develop a thorough understanding of different behavioural habits, personality traits and the psychology of the human mind.

Career opportunities for BA Psychology

There is a wide scope for those who complete a Psychology Degree. On completing BA in Psychology, students can work as:

• Clinical Psychologist
• Counsellor
• Social Worker
• Journalist
• Teacher
• Researcher
• Psychiatric Technician

MA/MSc Psychology

Shoolini also offers a Master’s Degree in Psychology, which opens a gateway of opportunities for researchers. As indicated by the Bureau of Labor Statistics, by 2026, there will be a 20% increase in the demand for psychologists. Students who have completed MA/MSc Psychology will be eligible to work as psychologists.

Shoolini University’s MA/MSc Psychology includes human behaviour and psyche. Crisis management, motivation, conflict resolution, group thinking, and sentiments are also explored. Emphasis is also laid on applied psychometry, self and positive psychology, CBT, personality theory, multivariate techniques, positive psychology, etc.

Career scope for MA/MSc Psychology

Students who pursue MA/MSc Psychology at Shoolini University get a placement as:

• Psychologist
• Educational Psychologist
• Social Psychologist
• Clinical Psychologist
• Health Psychologist
• Industrial Psychologist
• Counselling Psychologist
• School Psychologist
• Community Counsellor

PhD Psychology

Shoolini University’s 3-year PhD Psychology program prepares students for academic or research careers. PhD Psychology covers cognition, perception, behaviour, and neuroscience. Clinical Psychology, Cognitive Neuroscience, Cognitive Psychology, Developmental Psychology, Industrial Psychology, and Social Psychology are significant fields of research at Shoolini University.

PhD Psychology scholars at Shoolini have international exchange opportunities with leading universities like the University of Arkansas, USA, Lanzhou University, China, University of Naples, Italy, Taipei Medical University, Taiwan, Gachon University, South Korea, and South Dakota Mines University, USA.

Career Scope for PhD Psychology

Students who complete PhD Psychology from Shoolini University can explore career opportunities like:

• Psychotherapist
• Consultant Psychologist
• Organizational Psychologist
• Forensic Psychologist
• Family Therapist
• Academician and Researcher
• Neuropsychologist

Shoolini University has a dedicated Placement Cell that ensures worthy placements for its BA (Hons) Psychology and Counselling students, and MA/MSc and PhD students. Students have been placed in companies like Edelweiss, Genpact, Hindustan Unilever Limited and The Lemon Tree to name a few where they deal with psychology-related issues of other staff members and cater to different subject-related assignments in their chosen area of work.

Why study psychology?

There is imminent career growth and scope for those who complete a Bachelor’s or Master’s degree in Psychology. 

Growing need for psychology professionals

There is an immense need for professionals who can understand the human mind and psychology. With stress levels on the rise in our workspace, psychologists are in high demand. Problems like depression, anxiety, sleep loss and broken relationships impact the personal and professional life of people, companies also seek the services of good psychologists so that the professional competency of the unit does not suffer.

Opportunity to explore new research areas

Psychology offers a niche research area through which different aspects of the human mind can be explored. Research topics like clinical psychology, education, psychology, etc., have a lot to offer and explore that researchers in Psychology get to experience every day of their professional life. 

Conclusion

Psychology is a vast subject that has many aspects. This is also a rare professional course that is offered both in the Arts and Science streams. In addition, it is also one of the most popular degree programs that open opportunities in numerous fields like healthcare, industry, education, social service, criminal justice, and legal services.

If you are considering pursuing a professional career in psychology, there can be no better place than Shoolini University. With 3,000+ placements in top companies, 250+global alliances and 1,100+ patents filed, your career in psychology will touch a new high when you enrol here. Not only will you engage in real research and learn from the best but will also study at an institution that is No. 1 in India in Citations per paper. 

Make the right choice and head to Shoolini University!

Saket Saurabh

The staple food of our ancestors, millets have recently emerged as the new superfood! Interestingly, also used as cattle feed, millets were once considered the last option for the very poor who could not afford wheat or rice.

Millets are small, whole grains belonging to the Poaceae family, and are usually grown in semi-arid regions. They contain a considerable amount of fibre, protein, calcium and antioxidants. They are gluten-free and have a low glycemic index. This yields better nutrition when consumed compared to rice and wheat.

Inspired by the nutrients in millets, a team of Shoolini food tech researchers, Dr Pankaj Kumar Chauhan, Professor, School of Bioengineering and Food Technology and Mahima Shree NM (MSc Food Technology) have created a unique porridge with ingredients from nine kinds of millets.

The development of the ‘9-Millet Porridge Mix’ is a good substitute for the Indian staple diet and the porridge can be consumed by diabetics and people who suffer from gluten intolerance.

This porridge mix targets a group of people who want to control diabetes, who are looking for healthy alternatives and also who want to transition towards healthy eating. This product is a very healthy alternative to rice and wheat and is rich in dietary fibre as well. This food product is designed so that it is quick to make, high in minerals like magnesium, phosphorus and calcium, low in fats, zero cholesterol and gluten-free. Millets are still not popular among people but these are proven to have greater nutrition than rice, wheat, corn and other cereals.

The 9 types of millets include Finger Millet, Pearl Millet, Proso Millet, Barnyard Millet, Foxtail Millet, Little Millet, Browntop Millet and Jowar. It also contains almonds, cinnamon, cardamom and Vitamin E. The Kodo millet used in the formula helps to regulate blood glucose levels and finger millets is a rich source of calcium. While a mix of a couple of millers is available in the market, there is no other product with nine varieties of millets.

The incorporation of millets like Browntop Millet and Pearl Millet in foods needs to increase. A healthy diet and lifestyle are the key to solving issues like malnutrition, lifestyle diseases and others, according to Dr Chauhan.

Dr Pankaj Kumar Chauhan said the mix they had created did not contain any artificial flavours, colours or preservatives and was free from any kind of chemicals. “This product can be cooked to yield a wholesome meal in the form of a porridge which takes less than 5 minutes to cook. It consists of a considerable number of polyphenols and being low in glycaemic index, it helps to regulate blood sugar levels. Consuming this product will improve overall health,” he added.

As the global economy transitions toward digitisation, the relevance of digital marketing permeates every part of our lives. It’s imperative for everyone, be it startups, multinationals, students, newcomers, or traditional marketers to comprehend the value of digital marketing.

India is the world’s fastest-growing internet market, which means that digital marketing in India has a lot of potential in the coming years. Businesses are using digital marketing to reach out to their target customers in the most efficient way possible.

In layman’s terms, digital marketing is the process of promoting products or services online. This can include everything from creating a website to advertising on social media to mailers. As the tech world is growing every day, opportunities abound for those interested in pursuing a career in digital marketing.

If you are considering making a career in digital marketing, you should know that this is a dynamic, expanding field with several potential job avenues.

Let’s try to understand digital marketing.

What is Digital Marketing?

Digital marketing is a new and effective marketing strategy that promotes products and services much more efficiently. Today, digital marketing has emerged as an important way to build an online presence. It has become a necessity than a choice for every business. To survive the growing competition, it is imperative to build an online presence and cater to the needs of customers.

Digital marketing helps in growing and impacting businesses around the globe by creating and implementing strategic business and marketing plans.

However, digital marketing trends are a rapidly evolving field. What worked yesterday might not work today, so staying ahead of time is paramount in this field.

Digital Marketing is the future! Let’s see why

“Be where your customers are.” According to this popular adage, customers are constantly connected to the internet, networking on social media, and living a digital life. So, to connect with them, companies must make a strong presence on various digital platforms.

This has helped businesses reach new levels of success. Here are some of the most important reasons why online marketing cannot be ignored:

• Businesses can target a global audience using digital marketing.
• Traditional marketing methods are more expensive than digital marketing.
• Businesses can track and measure results with digital marketing.
• Digital marketing assists businesses in developing trust and credibility.
• Businesses can connect with their customers directly, thanks to digital marketing.

So, what is the scope of Digital Marketing in India? Let’s try to understand.

Scope of Digital Marketing in India

The scope of digital marketing has grown dramatically in India due to its potential to advertise and promote products to a larger global audience at affordable costs.

First, let’s take a look at the valuation of the digital marketing industry in India:

In 2015, the digital marketing sector in India had a market size of nearly 47 billion, which has now come up to 333 billion in the financial year 2022. This value is expected to rise up to 539 billion rupees by the financial year 2024, suggesting rapid growth in the digital advertising sector.

One of the many reasons why marketers have shifted to digital marketing is the ability to advertise products online to only those who fit your target audience criteria or remarket your ads, particularly to people who have shown interest in the past.

And to top it, since the Covid-19 crisis hit the world, companies big and small have turned to digital marketing because it has proved one of the best strategies for running marketing campaigns even when the customers were stranded at home.

In the hard times, digital marketing has been a real lifesaver for many businesses, helping them survive as well as reestablish themselves.

People are spending more and more time on their phones and the Internet, so it makes sense for businesses to shift their focus there. The scope of digital marketing is immense and commendable. This is because every business needs digital marketing more and more, owing to its innumerable benefits.

Who should opt for Digital Marketing?

When thinking about careers in digital marketing, it’s normal to be dazed about which would be the best fit for you. Or, which niche will prove more interesting and bear rich dividends for you? What makes digital marketing unique is its ability to offer something to everyone.

For people who desire to work in this creative profession, there is a plethora of options. Those who enjoy writing can pursue a career in content writing, while those who are passionate about graphic design can pursue a career as a graphic designer. Moreover, data analysis is also a sought-after profession in digital marketing for those with an analytical mind. If you enjoy scrolling and creating content for social media, you can pursue a career as a social media marketing manager. Alternatively, if you love coding, you can simply become a web developer.

Due to the dynamic nature of digital marketing, professionals in the field must keep abreast of the latest developments. Being far-sighted and curious would be a huge plus for your digital marketing career.

If you believe you have what it takes to succeed in this industry, then digital marketing is the perfect fit for you.

Hot careers in Digital Marketing

A whopping number of career avenues are available in this field. The potential growth of careers in digital marketing in India is extremely promising and now is an excellent time to enter the industry. Here are the most popular career prospects in digital marketing:

Social Media Manager

Social media marketing is all about managing a company’s presence on social networks like Facebook, Instagram, Twitter, Linkedin, Pinterest, etc., as the name suggests. Social media professionals understand how to best represent a company or brand using various social media platforms. They communicate, create and upload content and analyse the data. Specialists in social media marketing also come up with and execute the company’s entire social media strategy.

Graphic Designer

Graphic designers use special software to create graphics for websites, newspaper ads, posters, media images, product labels, and logos. They use software for editing, digital illustration, and layout to make designs for companies and update old ones. They often help businesses with their branding.

SEO Expert

As an SEO expert, it’s your job to make the website search engine friendly by suggesting, implementing, reviewing, and analysing changes. These experts use search engine optimisation (SEO) to measure the effectiveness of websites. They seek the right keywords that can offer a high rank for the website in different search engines. They also study the factors that may affect traffic on the website, like content and product placement, and develop solutions to improve traffic.

Professional Blogger

Many aspirants choose to blog full-time so they can have a good balance between work and life. But if you want to make blogging a full-time job, you have to be dedicated and work hard in your niche to be successful. Affiliate marketing and advertising can make you anything from $100 to $1,000 a month as a skilled blogger. However, the most popular and successful bloggers can make as much as $10,000 monthly from their sites.

YouTuber

If you have a knack for creating videos, you should consider becoming a YouTuber. To reach a larger audience, you must remain focused on providing high-quality content. Better video quality will help you acquire more views and subscribers, increasing the amount of money you make from YouTube and brand promotions.

Content Marketer

A content marketer is another exciting digital marketing career in India. A content marketer is in charge of planning, creating, and disseminating valuable content to attract and convert prospects into consumers, and consumers into re-purchasers. These professionals are in charge of creating superior-quality content. Their primary role is to engage the audience with the interesting content that they share.

Digital Marketing Manager

The digital marketing manager is another intriguing area of digital marketing in India. Digital marketing managers plan, develop, strategize and implement a brand’s complete digital presence. They use every available channel of digital marketing to promote a company’s product or service with the key goal of increasing sales.

Also read: What is MBA in Marketing? Is it worth it?

Digital Marketing Agency

You can start your own agency if you have the resources and know how to run a business. When you have your own full-time digital marketing agency, you can help your clients make better marketing plans and strategies. Also, you could put the plans into action in the best way possible.

If you want to pursue a digital marketing career, the first step is to learn industry-relevant skills from a reputable institute. Many institutes in India offer Digital Marketing programs.

How to start a Digital Marketing career in India?

Shoolini University is India’s No.1 private university as per the Times Higher Education (THE) World University Rankings for 2023, offering the following digital marketing programs:

• BBA Marketing
• MBA Marketing

The programs cater to students with an entrepreneurial mindset and ambition to develop a successful career in business or digital marketing.

The university is a great place to start a successful career providing you with the knowledge, skills, and community support you need to achieve your goals.

Companies such as McKinsey & Company, Accenture, Google, and Amazon hire Shoolini graduates.

There are 250+ MoUs between Shoolini University and other international universities. With these collaborations, students have visited the University of Naples, Italy; Sichuan University, China; and Magna Carta College, Oxford, UK.

Why Shoolini University?

• Robust learning through skill development programs, projects, and case studies.
• Complete handholding & support by a dedicated placement team.
• Partnerships with top hiring corporates.
• Practical Learning through paid internships.
• Global Education with Eminent Faculty.

Apply Now!

Apply now online by filling out the application form on our website. Before applying, make sure to check the eligibility criteria, and keep your supporting documents ready. Alternatively, if you require additional information or guidance, please contact us.

Law is not only a viable career option but also a way of life. Pursuing law as a career offers the opportunity for a successful professional life and enables people to contribute to the well-being of society. After all, the law is the foundation of life and liberty!

A law degree empowers a person on different legal aspects and makes them sensitive to the needs of their family, friends, and the wider community on a day-to-day basis. In fact, if you can have only three friends, one of them better be a lawyer!

Law career in India

Law as a career in India is in great demand and offers an innovative approach to dealing with life. Social and economic circumstances change rapidly in a developing country like India. This has brought in several regulations in every field and the demand for trained legal sciences degree holders has risen manifold. In other words, law as a career is both adventurous and exciting in India in the present scenario.

A law degree holder in India can counsel their clients on multiple aspects like pre legal documentation on different matters, preparation of wills and contracts, conducting negotiations on different legal matters and representing the clients in courts and during tribunal proceedings. In India, law programs have been designed in such a manner that any student can specialise in any one of the following:

• Criminal Law
• Corporate Law
• Taxation Law
• Labour Law
• Family Law
• Administration Law
• Patent Law

This law degree can be pursued at a university whose law courses have been approved by the Bar Council of India. Shoolini University, an institution that is listed among the top 200 global universities, is a worthy option to pursue a career in law. Top legal luminaries like High Court Judges offer guidance to students here at the School of Law.

Why choose Law as a career? 

Numerous reasons make law a rewarding career choice. Let’s find out:

Power to make a difference

As a lawyer, you can bring positive change to society. While you might be arguing cases for clients, you can always take time to raise a voice on social issues through public interest litigations.

Plethora of career opportunities

Any legal sciences student can pursue a professional career in law after doing an LLB degree. You can begin by practising at a district court and graduate to higher opportunities. With a degree like LLM under your belt, you can also consider taking teaching opportunities in different law universities.

Development of a diverse skill set

The scenario in a courtroom is different. This means inculcating diverse skills and with time, a practicing lawyer develops knowledge, skill and attitude, becoming masters of their profession.

Financial stability

This is one entrepreneurial field that brings a lot of name and fame as a person gains experience and expertise in their profession. Top lawyers make a good fortune, even from one court hearing. Thus, it can be said that law as a career definitely brings financial stability.

Provides respect and prestige

Lawyers command a lot of respect and prestige in society. They are the ones who make life easier for common people. Thus, everyone looks up to lawyers as they are the ones who deliver them from any legal issues —at least once in their lifetime.

Develops self-confidence

Law sciences students have to face judges and the public at large during court proceedings. Otherwise too, this profession demands a lot of interaction with others. Thus, a career in law makes a person self-confident in no time.

Opportunity to become a lawmaker

A student, after doing BA LLB, LLM, has the opportunity to become a lawmaker as he can appear in various Judicial Service Examinations that make him eligible for donning the mantle of a judge in due course.

Law degree at Shoolini

Pursuing a fulfilling career in law from a prestigious institution like Shoolini University has its own advantages. The university ranks among the top 200 globally (THE Impact Rankings 2022), is the Number 3 Private University in India, has 250+ global alliances and over 1100+ patents filed, which are the highest in the country for a young university.

BA LLB

Through the five-year degree program (BA LLB) at Shoolini University, students can complete two degrees simultaneously. They develop an interdisciplinary approach that helps them further their career. The key areas of research are Indian Law, Public International Law and Private International Law.

The Faculty at Law School is highly trained and experienced. Many of them have years of judicial experience which helps them develop in-depth knowledge of different aspects of the Indian Legal System. In addition, corporate sector experts, judges and advocates from the High Court and Supreme Court are also invited for regular guest lectures occasionally and to mentor students. For admission to this degree program, students should have completed 10+2 in any stream with at least 55% marks.

LLM

Students who wish to specialise in any of the legal sub-streams can opt for an LLM at Shoolini University. Top professionals from law and legal affairs offer guidance to students during this year-long postgraduate course.

The curriculum has been specially designed to include an overview of trademark laws and practices globally. Additionally, international treaties, conventions and related agreements are also covered under the ambit of LLM.

The key areas of research during LLM at Shoolini University are Tax Law, Criminal Law, Constitutional Law, Indian Laws and International Laws. Students with 55% marks in LLB/BA LLB are eligible for admission to LLM at Shoolini University.

Apart from these key courses, other programs where students can seek admission at the Law School at Shoolini University are:

• LLB
• PhD Human Rights
• PhD Legal Sciences
• PhD Cyber Law
• PhD IPR
• PhD ADR (Alternative Dispute Resolution)

Pursuing a degree in law from Shoolini University provides students with the opportunity to study under top legal luminaires including High Court judges with years of experience. In addition, students get to participate in moot courts and be a part of legal aid clinics which gives them practical experience and exposure that stands with them throughout their professional life.

Students study and live in a competitive environment at the campus, where they are motivated to prepare for competitive examinations in the field of law like CLAT, State Judicial Services, PCS and JAG. All courses at the School of Law at Shoolini University have been approved by the Bar Council of India, which is the regulatory body for professional degrees in the field of law in India. 

Job options after Law degree 

After completing a degree in law, students can opt for numerous positions in this field. Some of the key areas in law include:

• Litigation
• Law Firms
• Judicial Services
• Corporate Sector
• Judicial Clerk
• Human Rights Lawyer
• Cyber Lawyer
• Journalism
• Academics, Research and Teaching
• Legal Translation
• Legal Relation and Policy Analyst
• Entrepreneur
• Judge Advocate General Officer
• Government Services
• Legal Researchers
• Legal outsourcing
• Indian Armed Forces Legal Cell
• Public Prosecutor

With a professional degree in hand and years of learning from trained faculty, a budding lawyer can look forward to a host of opportunities and a promising career. The total value of the Indian Legal market as of 2020 was around USD 1.25 billion. With such bright prospects, this is definitely a career worth pursuing and for the right candidate, there would always be a host of opportunities to explore, once they successfully complete a law degree.

FAQs:

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A Bachelor’s in Business Administration is the first step into the business world. This cutting-edge program is in great demand as it equips students with professional business management qualifications and skills that help them take up top leadership roles. 

Being an industry-oriented course, a BBA degree will open the doorway to a plethora of job opportunities in varied sectors such as Sales, Marketing, Education, Finance, and Government, to name a few. It trains students in practical and theoretical knowledge, offering them real-world experience.

Students who want to make it big in the business arena should choose a specialisation as it involves an in-depth study of a specific subject. This makes the student an expert in the particular area, allowing him to master the details and gain additional skills and proficiency.

BBA Overview

The BBA program at Shoolini University is a 3/4-year undergraduate professional program with an emphasis on practical application. Students from all three streams, i.e., Science, Humanities, and Commerce can pursue a BBA program.

The program develops essential business and management skills, including communication, interpersonal leadership, teamwork skills, the capacity to learn, think critically, and solve problems, ethical values, social responsibilities, and personal beliefs, further preparing them for top positions in leading corporations.

BBA Specialisations in 2022

A BBA degree with specialisation is gaining popularity among the youth. Reason? Not only does it help them attain more experience and knowledge in their chosen areas of interest, but it also enhances their performance. This in turn means better salaries and leadership positions.

Some of the most popular specialisations in BBA are:

• BBA in Rural Management
• BBA Aviation and Management
• BBA Banking and Insurance
• BBA Computer Science and Entrepreneurship
• BBA Data Science
• BBA Digital Marketing
• BBA in Finance
• BBA in Human Resource
• BBA in Operations Management

BBA in Rural Management

This covers subjects like cooperative management, social management, development management, rural project management, and public policy management, among others. BBA in Rural Management program at Shoolini prepares students for opportunities in the public and private sectors.

Reasons to choose BBA in Rural Management

• The scope of BBA in rural management is vast and expanding day by day. Considering that more than 60 per cent of the Indian population resides in rural areas, the demand for qualified individuals in this industry is high.
• These graduates cater to the marketing, financial, and human resource requirements of global conglomerates in rural areas.
• You will be more equipped to deal with the challenges of rural areas and grow your business.
• This degree will equip you for a successful profession in a rural setting.

Career Opportunities: You can work as a Policy Analyst & Planner, Program Coordinator, Researcher & Consultant, Manager/Official in govt & private organisations and Manager in Microfinance Institutions (MFIs).

BBA in Aviation and Management

BBA in Aviation and Management provides the necessary training to lead teams and manage various tasks of air transportation, airport operations, passenger forecasting, etc. Leading airline companies hire these students for marketing, airport planning and airline management.

Reasons to choose BBA in Aviation and Management

• Aviation Management is vast and ever-growing, and this program allows students to apply for several job profiles in the aviation sector.
• There is a huge demand for BBA Aviation Management graduates in the airline industry and aircraft manufacturing companies.
• Equips students with the skills and knowledge required to manage the proper functioning of the airport and also the airlines.
• Equips students to identify problems in the aviation industry and provide innovative solutions.

Career Opportunities: Credit Control Manager/, Airport Manager, International Tourism Manager, and Program Manager.

BBA in Banking and Insurance

BBA in Banking and Insurance focuses on the theoretical, technical, and practical aspects of Banking and Insurance. The program offers students a basic understanding of the financial and insurance markets.

Reasons to choose BBA in Banking and Insurance

• The banking and Insurance sector is one of the most prolific recruiters of young and skilled personnel in India, hence, it offers an abundance of career prospects.
• Students attain the basic knowledge and skills necessary in financial markets.
• Students learn how to combine theoretical and practical knowledge to make decisions for insurance and banking.

Career Opportunities: Internal Auditor, Investment Analyst, Credit & Risk Manager, Insurance Manager, Investment Banker, Asset Manager and Agent/Broker.

BBA in Computer Science and Entrepreneurship

This 4-year interdisciplinary program at Shoolini University provides an in-depth understanding of financial planning, marketing strategy, and business practices for entrepreneurs. Students with good analytical and management skills have a bright future after completing their BBA in Computer Science and Entrepreneurship.

Reasons to choose BBA in Computer Science and Entrepreneurship

• Offers flexibility to work and explore different industries.
• Provides combined knowledge of computer science with business management./
• Offers application-oriented and student-centric learning.

Career Opportunities: Software Developer, Web Designer, System Programmer, Franchise Operator, Network Analyst, Technical Support Engineering, Policy Analyst, Data Analyst, Entrepreneur and Business Consultant.

BBA in Data Science

BBA in Data Science is an undergraduate program that focuses on data science and business analytics. Top companies use business analytics for data-driven decision-making. They use the insights to create better-informed decisions, develop plans, and help their clients in getting the best results.

Reasons to choose BBA in Data Science

• The global data analytics market is expected to expand at a 30% compound annual growth rate within 2023, highlighting the global demand for Data Scientists.
• We live in a digital world, everything is data-driven, making Data Science one of the hottest career fields today.
• Data Science graduates are valuable assets to any organisation or business.

Career Opportunities: Data Scientist, Data Analyst, Chief Technology Officer, Machine Learning Engineer, Project Manager, Application Architect and Statistician.

BBA in Digital Marketing

The 4-year BBA in Digital Marketing program at Shoolini University is designed to equip students with major skills like analysing marketing campaigns, digital aspects of marketing, concepts of sales conversions, functioning of the modern marketing world, and advanced research in the discipline.

Reasons to choose BBA in Digital Marketing

• Digital Marketing is a prerequisite for any business today, almost every Industry demands digital marketing skills.
• Digital Marketing is a field for creative minds.
• There is a wide career scope in Digital Marketing
• The pay scale is skyrocketing due to positive growth.

Career Opportunities: Marketing Executive, Product Manager, Brand Manager, Advertising Manager, Marketing Communications Manager, Marketing Research Analyst, Digital Marketing Manager, Public Relations Manager, and Business Development Manager.

BBA in Finance

BBA in Finance equips students in making predictions and forecasts about investments and insurance. Students learn about investments, portfolio management, financial engineering, international finance, and corporate finance from both a theoretical and a practical standpoint.

Reasons to choose BBA in Finance

• Students gain important management skills related to the banking and financial sector.
• Finance graduates are in high demand among top recruiters.
• Students can also get into the field of research and provide financial solutions to leading MNCs and organisations.

Career Opportunities: Financial Manager, Credit Analyst, Financial Analyst, Consultant, Business Analyst, Internal Auditor, Financial Investment Analyst and Finance Officer.

BBA in Human Resource

BBA in Human Resource Management is one of the most popular UG management programs. It provides a comprehensive knowledge of management principles, as well as expert training in personnel and HR management.

Reasons to choose BBA in Human Resource

• If you are a people person and love to socialise, this field is perfect for you.
• Earning a BBA in Human Resource Management will land you a satisfying job.
• The program boosts your problem-solving and communication skills.
• A wide variety of career options are available to those who complete this program.

Career Opportunities: HR Executive, HR Manager, PR Manager, Recruiter, Trainee Human Resource Management, Production Manager, and Quality Assurance/Quality Control Manager.

BBA in Operations Management

BBA in Operations Management is a graduate program that covers advanced lessons in Accounting, Management, Organisation, Statistics for Business, Materials Management, Quality Management, and Information Technology.

Reasons to choose BBA in Operations Management

• BBA operations management opens doors to ample career opportunities. Operation management roles are highly sought after and the jobs related to the field will never be out of demand.
• The skills you obtain through this program make you a proficient manager.
• Skills acquired by students while studying BBA operations management can be applied across any sector making the field diverse.

Career Opportunities: Product Manager, Logistics and Supply Chain Manager, Plant Supervisor, and Area Operations Manager.

Study BBA at India’s No. 3 Private University

School of Business Management, Shoolini offers advanced specialisations and a unique curriculum. The dynamic curriculum is designed by expert faculties who prepare you for managerial and entrepreneurship roles through lectures, projects, hands-on experience, and internships.

Benefits of Shoolini BBA

Using a cross-functional and cross-cultural lens, the BBA curriculum prepares students for top positions in the business world and helps them grow as lifelong learners and competent professionals.

Dynamic Curriculum

Students gain knowledge, valuable business and management skills (communication, interpersonal leadership, teamwork), and how to think critically and solve problems through a dynamic curriculum designed with industry-academia partnerships. It comprises add-on modules that focus on skill sets and creativity. Each quadmester, the curriculum includes a skill development module known as SPRINT. This week-long program emphasises industry exposure, hands-on learning through corporate workshops, team-based activities, leadership development, management games, and guest lecturers.

Global Alliances

International exchange programs connect Shoolini students with business schools all around the world. They get ample opportunities to study abroad and broaden their horizons. Prominent among these are, the University of Arkansas, USA; Lanzhou University, China; University of Naples, Italy; Taipei Medical University, Taiwan; Gachon University, South Korea; South Dakota Mines University, USA.

100% Placement Record

Shoolini’s management program has a 100% placement record. A wide range of employment opportunities are available with leading companies such as the Bank of America, Genpact, Vardhman, Hindustan Unilever Ltd., and DMI Finance. In addition, two months of a summer internship with a top company is mandatory for every student.

Shoolini students have access to a comprehensive understanding of business and management through various specialisations.

We can conclude that enrolling in a BBA program with a specialisation at Shoolini University is a perfect choice to further your career and live your dreams.

Find out more!

Solan, September 28

A webinar on ‘I-STEM: The Platform for Researchers and Funding Opportunities’, organised by iHUB Shoolini, covered a range of topics related to the I-STEM goals, iHUB Shoolini and its role in innovation as well as the role of science and technology in entrepreneurship. The event was supported by iHUB DivyaSampark, Technology Innovation Hub, a joint initiative of DST, the Government of India, and IIT Roorkee. The webinar was conducted in collaboration with the School of Pharmaceutical Sciences, Shoolini University.

Key speaker Dr Sanjeev Kumar Shrivastava, IIT Delhi, National Coordinator, Indian Science Technology and Engineering Facilities Map (I-STEM), Indian Institute of Science, Bengaluru, talked about how the I-STEM platform aimed to connect researchers with resources and strengthen the research and development ecosystem.

Dr Deepak Kumar, Associate Professor in the School of Pharmaceutical Sciences at Shoolini University and iHUB Shoolini Coordinator, warmly welcomed the distinguished visitors in attendance. He spoke highly of iHUB Shoolini and the creativity it fosters, noting how members may work together on spotting issues in the sector and offering suggestions.

Professor Atul Khosla, Vice Chancellor of Shoolini University, spoke to the audience on the importance of entrepreneurship, the value of new businesses, and the function of government and other institutions.

He also talked about the scholarship options for young people in Himachal Pradesh and the financial opportunities/grants that iHUB Shoolini is offering to help new businesses get started in areas like Cyber-Physical Systems in Healthcare 4.0, Industry 4.0, and Smart Cities.
I-STEM, the platform for researchers and funding possibilities, was discussed by Dr Sanjeev Kumar Shrivastava, Chief Operating Officer and National Coordinator, I-STEM, Indian Institute of Science, Bangalore. He spoke on I-STEM and how it may assist researchers from various disciplines by launching, organising, and supporting several government-run scientific initiatives.

Prof RC Sobti, a former vice chancellor of both Panjab University in Chandigarh and Babasaheb Bhimrao Ambedkar University in Lucknow, led the panel discussion and spoke at length about the relevance of I-STEM and how it may facilitate research at universities and colleges. Shoolini University Dean of the School of Pharmaceutical Sciences Dr Deepak Kapoor gave the closing remarks.

The webinar was attended by academics, students, and researchers from several institutions.

CSE or Computer Science Engineering enhances an understanding of designing, implementing, and maintaining the information system in computer hardware and software. A CSE program deals with the scientific and engineering aspects of computing.

Problem-solving strategies and powerful tools that will serve as the foundation for answers to ever-more-complex scientific and technical challenges are developed using CSE’s focus on the application of applied mathematics and computer science.

The growth in the data sector also indicates future trends. There has been a 47.1% increase in job requirements in the past year in this field. With India contributing 9.4% of the total number of global analytics job openings, this seems a perfect time to pursue a career in Data Science. That is not all, other fields like cloud computing and cyber security are also in demand.

Which CSE specialisation is better?

With a number of BTech CSE courses available, it is natural for a student to get confused about choices. Interest in a specific CSE specialisation and market demand should be the key parameters for choosing a CSE specialisation. 

Shoolini University, through its Yogananda School of AI, Computers and Data Science puts forth a number of career choices in CSE for those who are interested. The university has a ‘Diamond Rating’ in the prestigious QSI-Gauge which makes each of the engineering courses here rank among the best in the world.

Now let’s talk about some of the popular CSE Specialisations.

Artificial Intelligence

BTech CSE Artificial Intelligence

If you aspire to bring a revolution in a way technology is envisaged, BTech Artificial Intelligence could be a perfect start to your career. Those with an interest in coding, creating live human detection techniques or designing self-driven vehicles will find this CSE specialisation useful.

Integration of Artificial Intelligence methods from different fields to come up with a comprehensive machine learning solution is taught at Shoolini University. Techniques such as Neural Networks, Signal Processing, Control and Data Mining are taught in the BTech AI course.

The latest technological innovation is available for students as the Yogananda School of AI, Computers and Data Science has a collaboration with Ikagi Lab in IIT Kanpur and students can research in areas like Drug Discovery, Intelligent Apps and AI-based Health Systems.

With a specialisation in Artificial Intelligence, aspirants can see huge growth and success in the fields of Machine Learning, Data Science and Business Intelligence Development.

PhD Artificial Intelligence

PhD AI is also available at Shoolini University for those who wish to pursue research in this field. The operation of computer systems in the context of its use as a decision-making instrument is emphasised during this research program. Students also get an opportunity to be part of a global program under which they can opt for student exchange with 250+ leading universities.

After completion of PhD AI, students can consider career options like Academician, Research Scientist, Data Scientist, Business Intelligence Developer, AI Data Analysts and AI Engineers.

Want to know more about Artificial Intelligence? Read: A Complete Guide to Make a Career in AI

Data Science

BTech CSE Data Science

Different concepts of Data Science, particularly in the field of statistics, data mining, data warehouse and data visualisation are dealt with in this degree program. If you are someone who likes to explore data to unveil hidden designs and patterns, develop correlations and come up with worthy insights, BTech CSE Data Science at Shoolini University would be the perfect course for you.

Specialisation is available in Analytics and Database administration in this course. You can choose key areas of research, including Data Mining Tools, Scalable Storage Systems for Big Data, Handling Privacy Issues in Data, Software and Tools for Big Data Processing, etc.

With a CSE Data Science degree, you can consider working in the field of Database Administration, Database Development and Data Analytics.

PhD Data Science

Today’s large and complex datasets cannot be handled by traditional data processing applications. The need to handle big data requires big models, and doctoral scholars who are able to do so, are in much demand. This unique program provides students with the opportunity to work alongside industry partners in analysing, capturing, sharing and visualising a great amount of data that can be used to solve challenges in real-time.

Positions like Data Scientist, Machine Learning Engineer and Scientist, Data Engineer, Application Architect, Business Intelligence Developer, etc., open up after completing PhD Data Science.

Also read: Bachelor of Data Science: The New-Age Engineering for Students

Cloud Computing

BTech CSE Cloud Computing

An in-depth and industry-ready curriculum is followed for Cloud Computing specialisation at Shoolini University. Amazon Web Services (AWS) academy certification is also provided to the students as part of the curriculum which prepares them comprehensively for the industry. Specializations are available in the field of Analytics and Database management in this program.

Career options in the field of Software Engineering and Software Architecture can be explored once BTech CSE Cloud Computing has been done.

PhD Cloud Computing

This 3-year program focuses on web application technologies as they are used in mobile phones or computers. Those who have an interest in creating an interface between web services and users and would like to ensure that safe usage of the internet gets advocated should opt for PhD Cloud Computing.

Students are taught new and innovative methods of storing, accessing and sharing resources and information. They also learn to develop, maintain and fix processes that enable communication among computers through networks.

After completion of PhD Cloud Computing, positions like Data Engineer, Cloud Engineer, Business Intelligence Analyst, Application Consultant and Operation Support Engineer open up.

Also, learn How to Build a Successful Career in Cloud Computing.

Cyber Security

BTech CSE Cyber Security

If you are someone who has an interest in designing practices that protect computers, networks, software etc, CSE in Cyber Security with definitely prove to be of your liking. Modules and curriculum at Shoolini University have been designed for students keeping all these aspects in mind so that they remain a step ahead of the competition.

Research in areas like Virtualization, Exploit Development, Malware Analysis, Core Android etc is available and students can consider careers in fields like Security Analysis, Security Engineering, Security Architecture, Security Software Development etc. when they complete BTech CSE Cyber Security.

PhD Cyber Security

This 3-year doctoral degree program will interest those who like to find out more about different cybercrimes and work on safeguarding confidential information that is stored on computers and servers.

Components like programming, network security, software engineering and the design and security of the operating systems are covered in PhD Cyber Security. Upon completion of PhD Cyber Security, the students can consider career positions like Chief Information Security Officer, Forensic Computer Analyst, Information Security Analyst, Security Architect, IT Security Engineer and IT Security Consultant.

Also read: How to Become a Cyber Security Engineer in 2022

In addition to different BTech and higher study options in form of PhD courses, students can also opt for PG Diploma in AI & Data Science, Animation & Graphics, Cloud Computing and Design Thinking.

The faculty at Shoolini University is highly trained and experienced. The faculty members come from reputed institutions like Oxford, IITs and IIMs. They have years of experience and have guided many students in their master’s and doctoral-level research.

Eligibility for BTech CSE courses

For enrolling in BTech Programs students should have 60% in 10+2 with mathematics as a compulsory subject. They should also have a qualifying score in CUCET/NEET/JEE or Shoolini University’s multiple choice entrance.

For admission to PhD programs, students should have a four-year graduation degree with research or two years master’s degree in Computer Science/Engineering or a related discipline with a minimum of 55% marks.

Why choose Yogananda School of AI, Computers and Data Science?

With 3000+ placements, 250+ global alliances and 1100+ patents filed, Shoolini University, an institution that has been listed as a top global 200 university (THE Impact Rankings-2022) is the perfect place to pursue a career in CSE.

The school has collaborations with IBM, offers industry, recognised certifications, has a diamond rating by QS-I Gauge, and the support of Microsoft and AWS Academy. Moreover, students get to learn from the best in the industry and have academic mentorship opportunities for live projects. The university also has a vibrant placement cell that has ensured 100% placement of students over the years in leading companies in the sector.

Conclusion

The employment opportunities in the field of CSE are projected to grow by 13 per cent in the next five to seven years. More emphasis is being paid to segments like cloud computing, Artificial Intelligence, Big Data, Machine Learning, etc. The need is, therefore, to identify your interest, prioritise your goals and choose a specialisation in the field of Computer Science Engineering that can help you achieve your goals and accomplish your dreams. 

And Yogananda School of AI, Computers and Data Science at Shoolini University is the place to do so!

Admissions Open. Apply Now!

Saket Saurabh

The growth of weeds is a constant problem faced by agriculturists, horticulturists, and even those fond of kitchen gardening. Weeds must be removed frequently as they eat away the nutrients and stunt the growth of crops besides vegetables and fruit.

Even cattle and other animals do not eat such weeds due to their pungent smell. Obviously, the weeds, such as lantana and parthenium, also commonly known as congress grass, have no value and are seen as a menace& But not so by Assistant Professor Nitika Thakur, Faculty of Applied Sciences and Biotechnology, Shoolini University. She is researching the use of these weeds to prepare anti-fungal agents to preserve vegetables and fruit before and under transportation. She came up with the idea of using anti-microbial properties of the weeds to target some potential diseases affecting cash crops like tomatoes.

Alternaria alternata is a fungus which causes huge damage, even as high as 40 per cent, during storage and before the transportation of crops like tomatoes and cauliflowers. To counter the damage caused by the fungus, Dr Nitika and PhD scholar Dr Gaurav Sharma are researching on the development of biocontrol agents using the weeds growing in abundance.

To prepare the formulation, weeds are dried and powdered. Leaves of weeds, rather than flowers, have been found to be more effective. The extract is then added with anti-fungal solvents to prepare an antidote to the Alternaria alternata fungus. The preparation can be used to spray harvested vegetables and fruits.

Dr Nitika said the experiments in the labs have yielded very encouraging results. “In fact, there is 70 per to 80 per cent reduction in the damage caused by the Alternaria alternata fungus. We have now planned to introduce the formulation in field conditions by spraying vegetables and fruit before transportation,” she said, adding that the formulation would be tested vigorously before bringing it to the market.

In commercial terms, such a formulation could lead to huge savings for farmers by reducing the extent of damage caused before and during the transportation of crops.

The idea to use the weeds to formulate anti-fungus agents came to Dr Nitika when she saw parthenium weeds flourishing on the roadside. In future, she said, many synergistic combinations of these weeds can be tested and evaluated for antimicrobial properties. In addition, they can be positively implemented in organic agricultural practices.

This research is aligned with the Sustainable Development Goals of Shoolini University. Earlier, the university has also been ranked in the category of Clean Water and Sanitation along with Affordable and Clean Energy utilisation.

The entire project has been supported and funded by the State Funding agencies (HIMCOSTE) and is being executed with the help of the management and colleagues at Shoolini University.

Shubh Rana

The Academic Council of Shoolini University has decided to modify the examination system from the current semester. Now on, Term-I, II and III examinations, previously known as end-term examinations, will be organised through online mode under an AI-based Proctored solution. Students can use their personal laptops or the University’s IT lab. Questions will be presented randomly from the question bank. Use of mobile phones and unfair means is strictly prohibited. The system would work through Artificial Intelligence and students violating the rules would be given three warnings after which the system would be switched off. Term I exams are scheduled from September 20, for which students can book their exam slot under ‘Book My Exam’ on MyShoolini app. Class schedule will remain functional throughout the exam period.

Participation in each of the evaluations, such as assignments, quizzes, seminars, practicals, projects, AI, etc., including term exams, as specified by the subject in charge is a must for each student to complete assessments under a total of 100 marks. The Schools of Pharmacy/Agriculture/Law will follow a different system as laid down by the regulators of the respective council and employ relevant IT tools, wherever applicable.

Candidates must remember that a student can be detained if he/she is unable to hit the 75% mandatory attendance mark before the conduct of every term exam. The paper will be in MCQ format and/or have subjective questions from a question bank as accorded by the subject in charge. The exam will not be reconducted in any case.

The IT team will provide detailed directions, training, help and support to students and faculty. Students are requested to keep themselves updated with the MyShoolini Dashboard.
Shoolini University has developed a futuristic approach for the holistic development of its students. It will not only test their knowledge and intelligence but also their memory. Classes will continue during the exams. Exams should not be a burden but a part of the learning process.

Bright excited freshers enjoyed two days of Induction 2022 as they sailed their way into life on the Shoolini campus. The auditoriums were jampacked with an invigorating and enlightening series of activities organised to greet and welcome new students.

Chancellor Prof PK Khosla and Vice Chancellor Prof Atul Khosla addressed over 1500+ students for Freshmen Batch 2022. Prof Khosla dwelt upon the functioning of the university and motivated newcomers to contribute to the well-being of society. Talking about the University’s ethos, Prof Atul Khosla encouraged new students to pursue their dreams and assured them that the university would always support them.

The students swore an oath to uphold good conduct during their association with the university. New students were also given a tour of the campus, including labs, playgrounds, the 24X7 Yogananda Library, and their respective departments.

Excited, they attended a variety of sessions, including sessions on mental health, ragging, and road safety, a session on Yoga and Meditation and a session on e-learning for stress-free university experience and learning. This also included a transformation session on V-Empower coaching, which is a free coaching program offered by the university to help students rediscover themselves.

Mission 130, a session by Ajay Khanna, was all about training and placement support provided at the University. He spoke about the proactive Placement Cell at the university that provided 100 per cent support to students to procure internships and placements in top companies.

In addition, students got an insight into the use of the MyShoolini app. In a first-of-its-kind initiative, the university has provided a student support portal on the MyShoolini App to assist them resolve any university and education-related questions.

The induction program concluded with Club Mela and Open Mic event. During Club Mela, the students were greatly overjoyed at the opportunity to choose and join a club of their choice. There are over 20 clubs at Shoolini that cater to diverse interests, enhancing the knowledge and skills of students and assisting them in personal development. These include the literary club, dance and singing clubs, radio club, NSS club, YouWeCan club, and many more at Shoolini University.

The Open Mic was a great success as students entertained the audience with their energetic performances. Concluding the program, freshmen enjoyed a lively interaction with the faculty members and had a thrilling dance session with their seniors.